EntrepreNOW

Brand identity and website for a Detroit founder support company

EntrepreNOW is an entrepreneurial companion that guides first time founders from the first spark of an idea to sustainable growth. The Vibe Curator Co. built the EntrepreNOW brand identity and website for its Detroit launch, so every touchpoint feels like a guide who has walked the road, not a gatekeeper.

The challenge

First time founders are often overwhelmed by jargon and unclear offers. EntrepreNOW needed an identity that felt encouraging rather than corporate, and a way to turn three service packages into one clear path: launch, grow, build.

What we did

• A logo where the O in NOW holds an upward arrow, building momentum into the name
• A color palette and Poppins type system that is clear, warm and full of energy
• A first person campaign voice, written the way founders talk to themselves
• A website at startentreprenow.com where every section answers one founder question in plain language
• Brand applications across storefront, app icon and business cards

The result

EntrepreNOW launched with a complete brand system and a live website that meet founders where they are and always show them the next step.

Services

Brand identity design, brand strategy, copywriting, website design and development, and brand collateral.

Location: Detroit, Michigan

Planning something similar? Start a project with The Vibe Curator Co. We work with brands in Houston, Atlanta, Chicago, Detroit and around the world.